COMMERCIAL VALUE
CREATE MORE VALUE FROM EVERY VEHICLE SALE
LifeShine is more than a protection product. It's a complete dealership programme designed to help your team sell with confidence, deliver a premium handover and create greater value from every vehicle you sell.
Built for dealership success
A trusted protection system backed by Autoglym, giving your dealership everything it needs to make LifeShine work harder for your business.
Elevate every handover
Give your customers more than a new vehicle. Deliver a premium handover experience with a protection solution they can understand, appreciate and feel confident investing in.
Make the value easy to see
A clear, compelling proposition covering paint interior, glass, aftercare and guarantee, making it simple for your team to communicate the benefits and for customers to see the value.
AUDIENCE
BUILT FOR EVERYONE WHO HELPS MAKE THE SALE HAPPEN
Sales Managers
Give your team something worth selling
Aftersales & Valeting Teams
Easily deliver the finish that keeps its promise
Business Managers
Turn protection into added value
Dealer Principals
Grow the value of every sale
WHY PARTNER
WHY CHOOSE LIFESHINE?
Everything your dealership needs to offer LifeShine with confidence - from trusted products and training to technical support and sales tools.
A BRAND CUSTOMERS ALREADY KNOW
Autoglym LifeShine gives dealerships the confidence of offering protection from an established car care brand customers recognise and trust.
A PREMIUM PROTECTION SYSTEM, TAILORED TO YOUR DEALERSHIP
LifeShine offers two professionally applied protection options, CeraFuse and CeraFuse Ultra, giving you the flexibility to choose the level of protection that best suits your dealership, your customers and their vehicles.
MORE VALUE FROM EVERY SALES
Give customers a clear reason to protect their vehicle from day one, creating a valuable additional sales opportunity while enhancing their ownership experience with greater peace of mind.
SALES ACADEMY SUPPORT
Training helps your team understand the product, explain the benefits and build confidence when presenting LifeShine to customers.
TECHNICAL SUPPORT FROM EXPERTS
Application teams are supported with technical guidance, training and advice to help deliver a finish they can be proud of.
POS AND DIGITAL TOOLS
Support your showroom and online sales journey with customer-facing materials, digital assets and clear product messaging.
TWO PROTECTION TIERS
CHOOSE THE RIGHT LIFESHINE OFFER FOR YOUR CUSTOMER
Give every customer the right level of protection, with two LifeShine options designed to support different needs, lifestyles and performance expectations.
CeraFuse
Lifestyle-led protection
A clear, customer-friendly protection message for drivers who want to keep their vehicle looking its best with a trusted, professionally applied solution.
CeraFuse Ultra
Performance-led protection
An elite tier for customers looking for an enhanced protection solution, focused on durability, performance and added reassurance at handover.
NEXT STEPS
HOW BECOMING A PARTNER WORKS
From first enquiry to launch, the LifeShine team helps you get set up with guidance, training and the support you need.
1
Start with a simple conversation
Complete our short enquiry form and tell us a little bit about your dealership. From there, we'll take care of the next steps.
2
We'll get to know your business
Your dedicated LifeShine team will talk through your dealership, sales process and goals, then recommend the right approach and support for you.
3
We'll make sure you're confident from day one
Your sales and application teams recieve the training, guidance and resources they need to introduce and deliver LifeShine with confidence.
4
Everything is ready
We'll support you through launch with the products, technical support, POS and digital marketing assets you need, so you can start offering LifeShine from day one.
5
Your success matters to us
With a dedicated account manager by your side, you'll have ongoing support to review performance, spot opportunities and keep your LifeShine programme moving forward.
QUESTIONS BEFORE YOU ENQUIRE?
Find quick answers about joining LifeShine, training, support and how the partner enquiry process works.
How quickly can we get started?
After your enquiry, the LifeShine team will discuss your dealership setup and advise on the most suitable onboarding route.
What training is provided?
Sales and application teams will visit your dealerships and support with everything you need to delivery a sales and ownership experience your dealership can be proud of.
What marketing materials are available?
A comprehensive suite of point of sale materials and digital assets will support showroom conversations and online customer journeys.
Is LifeShine suitable for dealership groups?
LifeShine is suitable for single, low volume dealerships, through to 100+ site dealer groups. The enquiry process allows the team to understand your business and discuss the right level of support for your business.
READY TO BECOME A LIFESHINE PARTNER?
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Trusted Autoglym brand
Experience over 60 years of car care experience within your dealership. - Supported dealership journey
Training, technical support and customer-facing materials. - No-obligation enquiry
Our team will get in touch to discuss your dealership and answer any questions, with no obligation to proceed.
